"Every morning, I opened my closet and had to ask myself:
Am I going to be comfy today? Or look cute?"

Endeavoring beyond the casual aesthetic of her favorite athleisure,
 Lexa Armstrong set out to design her ideal outfit – one that felt stretchy and soft, while looking polished and sleek. In doing so, she founded Rushway: the only contemporary womenswear label that makes sophisticated designs exclusively from sustainable stretch fabrics.